It's true. But what is that job?
And how do you know it's a job
you’ll love?

We know the decisions you make today can help you land the job you'll love - or just make a change for the better.
And Select Your Major can help. is for students who find themselves at a crossroads. Maybe you're about to graduate from high school and you're wondering what to do next. Maybe you have an idea of what to do next, but you want to be sure. Either way, it's an exciting time for you - but it can also be confusing.


We can help you make the right decisions about your future. Our methods are scientifically proven to help you choose a major or program of study that's right for you and get you on a career path to the job you'll love.



It's time you got to know you better.

Before we can help you, we need to find out more about who you are, how you think, and what makes you tick. Next, we link your interests to the types of jobs and programs of study that are right for you. Of course, we don't have a crystal ball. For example, we can't tell you the perfect program, the exact courses you should take or the career path you can expect. We simply provide the information and guidance you need to make informed decisions about your future.


Steps 1 2 3

IT’S AS EASY AS 1, 2, AND 3.

Step 1: Register with us. Fill in the form. We need your contact information, including your email address to send you a personal online link to two assessments.

Step 2: Answer and submit the two online assessments. You don’t need to study for these assessments. There are no wrong answers, just your answers.

  • The first test is the Myers-Briggs Type Indicator® (MBTI®) assessment. It’s a questionnaire designed to measure how you like to receive information and how you use information to make decisions. This assessment helps explain why you find certain activities, school subjects or jobs more interesting than others. The MBTI® helps you choose classes, programs of study and careers that match your personality.
  • The second test is the Strong Interest Inventory®. This assessment compares your interest in various jobs, activities and school subjects with thousands of people in over a hundred different occupations. The results reveal the types of jobs most likely to interest you and the college or university courses most likely to engage you.

Step 3: We contact you when your results are ready and arrange to provide personal one-on-one interpretation and feedback.
When we combine the data from these two assessments, an exciting and powerful story emerges. We help you align your interests with your preferences so you see the bigger picture and new possibilities for a fulfilling, rewarding future.


Each assessment takes about 20-30 minutes to complete. You must do both tests to receive a full and comprehensive assessment.

Before you take your assessments:
Turn off your phone. You want to take your assessments without any interruptions. Make sure you’re clear-headed. Read the questions carefully. Answer as honestly as you can.




Its science all right.

It’s called psychometrics – the science of measuring mental capacities and processes. The Myers-Briggs Type Indicator® and the Strong Interest Inventory® are psychometric assessments with proven reliability and validity backed-up by many decades of research. They are the most widely used personality and career assessments in the world - the ideal tools to help you start the process of making informed choices about your future.


The Myers-Briggs Type Indicator® (MBTI®) personality assessment has been used for more than 70 years. It’s one of the world’s most widely researched and respected personality measures. Every year, more than two million people worldwide take the MBTI® to better understand their personality. Students just like you use this powerful personality assessment tool to choose a field of study and career to match their personality. The MBTI® preferences indicate where you tend to focus your attention, how you take in information, how you make decisions, and how you deal with day-to-day life. The MBTI® also offers perspective on different ways you might study and learn more effectively to help ensure your success.

The Strong Interest Inventory® is one of the world’s most widely respected and frequently used career planning tools. For more than 85 years, it’s been used to match people’s interests to careers they might enjoy and find fulfilling. It explores your level of interest in six broad areas called General Occupational Themes (GOTs)—Realistic, Investigative, Artistic, Social, Enterprising, and Conventional—as well as in specific interest areas that often point to work activities, programs of study, university or college courses, and leisure activities you may find motivating and rewarding. The results list the jobs or the types of jobs and activities that may be of interest to you. And the Strong Interest Inventory® is constantly updated as new jobs are created and technology advances.

Research suggests a number of relationships between the MBTI preferences and the Strong GOTs. The MBTI helps us understand what you like, what you don’t like and how you think. The Strong Interest Inventory® helps us identify your career interests based on how closely they match the interests of people in different jobs. Together, these assessments provide a framework for informed decision-making based on a solid understanding of your personality and your interests combined.

We can’t predict your future, but we can help you make informed choices. Choices that lead to the job you’ll love.




Noell Jefferson B.Sc.
Founder, Psychometric Insights

I'm a Certified Practitioner of the Myers-Briggs Type Indicator® and the Strong Interest Inventory®. I'm also an entrepreneur with years of experience in the corporate, non-profit and small business sectors. I take a practical approach to these assessments, one governed by science and grounded in real life experience.



Noell Jefferson B.Sc.
Founder, Psychometric Insights


  • Ontario Association of Psychological Type
  • Association for Psychological Type International
  • Career Professionals of Canada
  • Alliance of Career Resource Professionals

Psychometrics MBTI Certified Psychometrics Strong Certified

I’ve always been interested in the science of personality. It began for me in the early 80s as a student at the University of Toronto. Back then, I was reasonably sure about my choices for post-secondary education. I pursued a Bachelor of Science and loved every minute of it. I changed my boyfriend a few times, but I never changed my major. I was in the minority. Most students change their major at least once over the course of their academic career. A surprising number of kids change their major three times, or more.

It’s no wonder really. Choosing a college or university can be a stressful process for anyone, especially a 17-year-old. Many Grade 11 and 12 kids have a limited perspective of the career options available to them. Others have trouble connecting their interests to what they want to study. And then there’s the financial pressure to make the right choice. College and university tuition costs are at an all-time high. First year tuition, textbooks, residence and meal plan fees are approximately $20,000 or more at Ontario universities. Changing to a different program of study is expensive.

Learning is life-long. I’m an academic at heart, but I’m also a Mom with two terrific kids, both in university. I’ve seen the smiles when they make good course decisions, and the tears when they don’t. That’s why there’s – the product of my extensive search to find the world’s best career interest and personality assessments.


Note to Parents

We’ve all asked our children what they want to be when they grow up. It used to be that you had a little more time to decide. In Ontario, the process of selecting a college or university major begins at the end of Grade 10 when students are asked to select courses for Grade 11. It means your 15-year-old is being asked to make decisions that stream them into a field of study and onto a career path. The same kid that can’t even decide what he wants for dinner.

By Grade 12, the decisions become even more critical. Students are invited to attend Ontario College or University Fairs to learn about the many post-secondary schools and programs available to them. In October the application process for Ontario colleges begins and the deadline for the Ontario Universities Application Centre is January.

The choice of a college or university program is complicated. And mistakes can be expensive. College and university tuition costs are at an all-time high. First year tuition, textbooks, residence and meal plan fees are approximately $20,000 or more at Ontario universities. takes some of the complexity and stress out of choosing a field of study and ultimately a career path. We offer the world’s best career interest and personality assessments along with a comprehensive one-on-one interpretation of the results.

We help kids make informed choices about their future. And we help parents rest easy knowing those choices are supported by decades of proven reliable, valid science.


Note to Guidance Counselors

Guidance Counselors have a challenging job. You are student advocates. Many young people count on your support and guidance as they navigate what can be a confusing and difficult transition into adulthood. You understand their search for independence and the power of peer pressure. You also understand the need to make sound, informed academic decisions.

For more than 85 years the Strong Interest Inventory® has helped students choose fields of study and careers aligned with their interests. For more than 70 years the Myers-Briggs Type Indicator® has helped people understand how their personality preferences relate to meaningful work environments and occupational choices. Together these assessments help guide students towards the right college or university program.

We offer customized assessment programs that meet the needs of your students and your school. The Strong and the MBTI® can be administered individually or to groups depending on your requirements. We also offer free professional postcards you can include in student orientation kits, send home with students or distribute through your guidance office.

Contact us to find out how we can support your efforts to help students make informed choices about their future.



Will these assessments tell me what I should be?

The MBTI® and the Strong provide feedback on your interests and personality. Together, they are an excellent start to career exploration but they should not be your only considerations. You need to think about your personal values, your family circumstances, the job market, finances and any number of other factors.

Will these assessments tell me what I'm good at?

The MBTI® describes your preferences for taking in information and making decisions. The Strong tells you how similar your interests are to satisfied workers. Neither assessment tells you about your skills or abilities.

How good are the MBTI® and Strong at assessing my personality and how similar my interests are to other people?

Both the MBTI® and the Strong have excellent validity. They have been extensively and continuously researched and they are studied in university courses on psychological assessments.

If I take the MBTI® or Strong again will my results change?

Both the MBTI® and the Strong have excellent test-retest reliability; meaning that it is unlikely your results will change significantly if you take the assessments again.

What if I have questions after my follow-up session?

Contact us by email and we will arrange a time to answer any questions.

I found a personality test online and it was much cheaper.

There are other personality tests out there but don’t be fooled. Many of them attempt to imitate the MBTI® and the Strong but they are not the real thing. When making important life decisions, you need information you can trust. The MBTI® and the Strong have been the subject of thousands of scientific studies and have been shown to be reliable and valid instruments.

What is the advantage of getting my assessments done through Select Your Major?

Some assessment services deliver your test results, and that’s it. We offer a more comprehensive assessment including a one-on-one interpretation of your results by a Certified Practitioner of the Myers-Briggs Type Indicator® and the Strong Interest Inventory®. We help translate your assessment results in practical terms, we answer all your questions and we show you how to use your results to make informed decisions about your future.

Are there other providers of the MBTI® and Strong?

Only certified Level B practitioners are qualified to administer and interpret the MBTI® and the Strong. Some university career centres employ qualified practitioners.

The MBTI® and Strong have been around a long time. Have they been updated?

The MBTI® has undergone 11 revisions, using the most advanced techniques available in psychometric measurement, to ensure precise scoring. The Strong has had many revisions over the years to reflect changes in occupations. The most recent update was done in 2012 with 90 new, updated and revised Occupational Scales.

What if I don't like my results?

Most individuals agree that their results reflect their interests and personality and provide a great tool for career exploration. During your feedback session, we’ll discuss your thoughts about your results in detail. Only you can judge the accuracy of your results.

Can anyone take the MBTI® or the Strong?

The MBTI® and the Strong are appropriate assessment tools for anyone over the age of 14.

Who will have access to my results?

Your results are confidential. Your report belongs to you, the respondent.
You decide with whom to share your results.



about Select Your Major

Simon’s Story

I didn’t know where to start.

For me, school was always about hanging out with my friends and playing team sports. When it came to making decisions about a post-secondary education, I didn’t know where to start. I don’t like taking tests but I didn’t mind taking the MBTI® and the Strong. My test results turned up a preference for working with people. Sure enough, I’ve always had great people skills, I enjoy helping folks and I’m a good listener. I discovered my love for athletics and activity in general combined with my people skills make me a good candidate for career in recreational therapy. A recreational therapist is someone who promotes health and wellness by helping people restore motor, social and cognitive functions. Sounds like a dream job to me. I’ve decided to get my diploma in recreational therapy and I can’t wait to get started.

Samantha’s Story

I’ve always been good at math.

It’s my favourite subject. But just because I love math, it doesn’t mean I want to be a mathematician. And I don’t want to be an accountant either. I found that out the hard way after I tried a first-year accounting course. Yuck. The Strong showed me I was on the right track with math, but I didn’t think very much like a typical mathematician. So I considered other math-oriented programs and discovered economics – something I never thought of before. Now I’m an economics major, an academic scholar and a university don in residence. I’m having the time of my life.

Michelle’s Story

I’m fascinated with how the world works.

My Dad is an optometrist with a busy, well-established practice. If I became an optometrist, I could be part of the family business and I wouldn’t have to worry about finding a job. Unfortunately, nothing about optometry really interests me. In fact, the Strong pegged me as someone who would enjoy being a sociologist. That’s because I scored high on the Artistic and Investigative themes. And I’m comfortable in academic and intellectual environments and I have a strong scientific orientation. True enough. I’m fascinated with how the world works, I love to travel and my bookshelves are stacked with political biographies, social history books and atlases. Political Science (not optometry) is the perfect program of study for me.

Brent’s Story

Ever since I was a little kid,

I loved making movies. My friends and I would get together, come up with an idea, gather some props and record a story with my Mom’s video camera. I’d spend hours on the computer editing the little movies we made. Now I’m in Grade 11 and still film making. The Strong combined with the MBTI® confirmed I’d be happiest in a job where I could express myself creatively. It also confirmed my interest in operating machines, using tools ... building something. Hey, I guess that’s why I love my GoPro! I haven’t made any post-secondary decisions yet, but I’m confident I’ll make the right choice for me. Who knows, maybe I’ll be the next Quentin Tarantino. Cool.